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Monthly Archives: June 2014

New Ford F-150 – First Truck to Offer Tougher, Brighter, More Efficient LED Headlamps  

New LED Headlamps on the 2015 Ford F-150

  • Segment-first LED headlamps available for all-new Ford F-150 will last more than five times longer than conventional bulbs
  • Use of LED technology in F-150 headlamps picks up on lighting trends in smartphones, tablet computers and TVs
  • Ford engineers subject LED headlamps to extreme heat and saltwater baths, and pummel with rocks, rock salt and ice to prove lamp toughness

New LED Headlamps on the 2015 Ford F-150

Upper Marlboro Ford, MD, 2014 – When the assignment is to reinvent the Ford F-150 while maintaining its heritage of being Built Ford Tough, even the headlamps matter. Until now, headlamps often needed to be replaced long before the end of a vehicle’s life. For the all-new 2015 Ford F-150, Ford wanted extremely durable headlamps. The Ford team found the answer in a lighting technology called lightemitting diodes, or LEDs.

No other light-duty pickup truck on the road today has LED headlamps. LED lamps use 63 percent less energy than the halogen bulbs seen in competitor trucks, and the light quality and aesthetics of the technology are superior. Most important, the LED headlamps in the new F-150 are more durable than conventional lights, and are made to last more than five times longer.

“Ford fires stones at this headlamp, expose it to extreme sun, soak it in saltwater, shoot rocks, rock salt and ice – it’s very tough to crack,” said Marc Bortnick, General Manager of Upper Marlboro Ford.

LED is the fastest-growing segment in lighting technology, according to trade magazine LED Inside. Applications include smartphones, tablets, computers, TVs, luxury sedans, industrial, commercial and outdoor lighting. Even supermarkets incorporate LED lighting to make produce look fresher. What sets F-150 LED technology apart is how the headlamps are made, and how different they are from what the industry has traditionally used. To develop this cutting-edge headlamp technology, Ford leveraged the expertise of its longtime lighting developers OSRAM and Flex-N-Gate.

Upper Marlboro Ford is located at 5701 Crain Highway in Upper Marlboro, MD 20772.  We can also be reached at 888-602-9079 or online at http://www.uppermarlbororford.com.

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From Acid Baths to Power Hop Hill, 10 Ways Ford Torture-Tested the 2015 F-150

2015 ford f150

  • Ford to increase durability testing to 10 million cumulative miles for 2015 F-150

 

  • Extensive testing proves this all-new F-150 lives up to Built Ford Tough standards

 

  • Ford went to new extremes – from  mountaintops to frozen lakes – to put the truck through its paces

 

Upper Marlboro, MD, 2014 – The all-new 2015 Ford F-150 has already scaled the highest points of the Continental Divide and experienced the most extreme weather conditions as Ford has set out to engineer its toughest truck yet.

 

Before the first 2015 F-150 rolls off the assembly line, it will have been subjected to 10 million miles of combined real-world and simulated durability testing.

 

“We wanted to build the toughest, most capable F-150, while making it as much as 700 pounds lighter,” said Marc Bortnick, General Manager of Upper Marlboro Ford. “We challenged the team to torture the truck harder than any F-150 before it.”

 

The new F-150 towed trailers over mountain passes in temperatures above 120 degrees, withstood frame-punishing terrain on an off-road course and conquered a frozen lake at minus 40 degrees. It endured high-humidity chambers, salt vats and riverbeds. The F-150 towed heavy loads up grueling, steep roads. Robots slammed its doors and tailgates, and dropped heavy objects onto the bed of the truck. It persevered through twisting and shaking from multiple directions.

 

Some Ford tests are so extreme that a five-day period equals 10 years or 150,000 miles of abuse by the roughest customers. Marc Bortnick is quick to remind customers that the extreme tests Ford runs are conducted in controlled settings. “I discourage anyone from trying to create their own top 10 list,” he said. “Leave the testing to us.”

 

The all-new F-150 has been through hundreds of torture tests. Here are the 10 toughest:

 

  1. Seven-channel input: Ford built a special torture rack that violently twists and shakes the truck seven ways – simultaneously – for five days, simulating the equivalent of 225,000 miles. This testing isn’t random. After running a fully instrumented truck through durability courses, engineers recorded the forces the road surface put on various vehicle components. Those forces are replicated in seven channels – four up and down, two side to side and one lengthwise down the center. The frame and body are stressed to see how well the truck performs in situations that might bend the frame.

  1. Silver Creek: The famous Silver Creek durability course in Romeo, Mich., combines two extremely rough roads. One section of the route has 15 distinct types of chuckholes, while the other is made from broken pieces of concrete. Test drivers beg off this route after one pass because the pounding and speed is so intense. Imagine hitting a crater-sized pothole every five feet for miles – going 20 mph. With this road surface, 500 miles is equal to 20,000 miles on the country’s roughest roads.
  1. Power Hop Hill:This washboard Ford test track in Romeo was created to replicate a steep, off-road dirt trail in the Hualapai Mountains of northwest Arizona. The severe 11 percent grade – steeper than the final section of most ski jump ramps – stresses engine and transmission components when the wheels lose contact and then return to the surface.

  1. Drum drop: Ford engineers dropped 55-gallon drums into the bed of the truck on an angle, making sure all of the force came down on the sharp rim of the drum. Engineers in Dearborn, Mich., then measure the impact and make adjustments until the cargo box floor is suitably tough.
  1. Corrosion bath: The 2015 F-150 is the first high-volume vehicle with a high-strength steel frame, and body panels made of high-strength, aluminum alloy – the same material used to make armor-plated tanks and navy warships. An advantage aluminum has over steel is that it doesn’t produce red rust. So Ford had to go beyond the usual tests that include driving vehicles through countless salt baths and soaking them in high-humidity chambers. The company developed a modified corrosion test using an acidified spray to be more aggressive on the high-strength, aluminum alloy. After simulating 10 years of exposure, the aluminum material showed virtually no signs of degradation.
  1. Davis Dam: Run a half-marathon at Olympic-sprinter speed while carrying a 600-pound duffel bag in 120-degree temperatures. Then do it 250 more times. That’s the Davis Dam durability route that stretches from just outside Bullhead City, Ariz., to the top of Union Pass. The F-150 climbed for 13 miles at posted speeds (varying from 35 mph to 65 mph) while pulling maximum trailer loads and running the air conditioning full blast in the heat of an Arizona summer.
  1. Stone Peck Alley: There’s a special place in Romeo where paint jobs come to prove their mettle while testers work to protect the metal. To test paint for the all-new F-150, engineers drove the truck 150 miles over gravel roads, then another 150 miles over pellets of extremely jagged scrap iron that is first passed through a blast furnace. Oversized tires spray the stones and scrap iron at every surface of the truck.
  1. Engine thermal shock: F-150 engines are first placed in a special cell and hooked to equipment, called a dynamometer, which simulates pulling a heavy trailer at full throttle up a steep grade.  Next, thermal shock testing takes engines from the coldest polar vortex to extreme heat in just seconds. The engine coolant and oil are quick-cooled to minus 20 degrees in as little as 20 seconds, then the engine runs at maximum powerwhile coolant and oil temperatures stabilize, first at 230 degrees and then at 270 degrees, before being chilled again. This process is run 350 times over more than 400 hours to prove the durability of the engine block, seals, gaskets, cylinder heads and liners.
  1. Rock and stop: Serious off-roaders navigate difficult terrain using the same drive/reverse/drive technique many drivers use to get unstuck from snow. Ford performs 500 aggressive starts on a stand specially designed to torture rear axles. The stand creates impacts at nearly 2,000 lb.-ft. of torque. This is more torque than the truck is capable of making – 130 percent more and then some – just to be certain the rear axle and all of its parts can withstand the abuse.

  1. Twist ditch: F-150 customers need to trust their trucks in off-road terrain. The twist ditch is a set of parallel dirt mounds built to create a situation in which one front wheel hangs in the air while the opposing rear wheel leaves the ground repeatedly. Only two small patches of rubber are left to make contact with a slippery surface and maintain traction. These ditches can put incredible stress on the truck’s body and frame.

Upper Marlboro Ford is located at 5701 Crain Highway in Upper Marlboro, MD.  We can also be reached at 888-602-9079 or online at http://www.uppermarlboroford.com

Get the Facts: The Benefits of Franchised Auto Dealers

The current franchised new-car dealer model has benefited consumers, manufacturers and local communities for nearly a century. It is supported by both dealers and factories as the best and most efficient way to buy, sell, service and finance cars in the marketplace. NADA’s Get the Facts page sets the record straight about the benefits of the franchise system for consumers and local communities all over America.

“Franchised new-car dealers provide the best, most efficient and most cost-effective way to sell and distribute new cars in America, and we’re proud of our businesses and business model,” said NADA  President Peter Welch.

“NADA’s efforts will set the record straight about the benefits of the dealer franchise network for consumers, manufacturers and local communities everywhere,” Welch added. “New-car dealers provide the best and most efficient way to buy and sell cars for both consumers and manufacturers, despite the misinformation and misconceptions that have surfaced over the last several months.”

“Franchised new-car dealers benefit consumers through price competition, accountability on warranty and safety recall issues, and provide enormous economic benefits to local communities across the country,” Welch said. “The dealer franchise network is supported by automakers as the best and most efficient way to buy, sell and service cars in the marketplace.”

The “Get The Facts” initiative highlights four central benefits of franchised auto dealers, which include:

1.  Price Competition – New-car dealers compete fiercely for business and drive consumer prices down;
2.  Consumer Safety – New-car dealers take the side of consumers in warranty and safety recall situations;
3.  Local Economic Benefits
 – New-car dealers create well-paying local jobs and generate significant tax revenue that have a huge impact on local economies; and
4.  Added Value – New-car dealers simplify an otherwise complex car-buying experience.

There are 17,700 new-car dealerships with nearly 32,000 domestic and international franchises that employ more than 1 million people in the U.S.

For more information, visit www.nada.org/GetTheFacts.

New 2015 Ford F-Series Super Duty Will Deliver Best-in-Class Horsepower, Torque and Towing Capacity

New 2015 Ford F-Series Super Duty Will Deliver Best-in-Class Horsepower, Torque and Towing Capacity

2015_FordF-450_SuperDuty

  • Second-generation 6.7-liter Power Stroke® V8 turbo diesel boosts horsepower to a class-leading 440 horsepower; torque to class-leading 860 lb.-ft. for all models
  • F-450 chassis upgrades raise maximum gooseneck trailer towing capacity to class-leading 31,200 pounds, fifth wheel towing capacity to class-leading 26,500 pounds, and gross combined weight rating to a class-leading 40,000 pounds
  • F-350 available with maximum towing package that increases fifth-wheel/gooseneck trailer towing capacity to 26,500 pounds, and raises the gross combined weight rating to 35,000 pounds

UPPER MARLBORO, MD, 2014– Ford F-Series Super Duty reinforces its leadership in the heavy-duty pickup truck market with engine and chassis upgrades for 2015 that together deliver best-in-class horsepower, torque and towing capacity.

Ford’s second-generation 6.7-liter Power Stroke® V8 turbo diesel now boasts 440 horsepower, up from 400 horsepower, and 860 lb.-ft. of torque, up from 800 lb.-ft, across all Super Duty models from F-250 to F-450.

The 2015 F-450 tops the F-Series Super Duty pickup truck lineup with maximum towing capacity increasing to a classleading 31,200 pounds, a gain of 6,500 pounds. The truck’s gross combined weight rating increases to a class-leading 40,000 pounds, a gain of 7,000 pounds.

F-350 increases maximum towing capacity as well, to 26,500 pounds, from 23,200 pounds, and the gross combined weight rating goes up 4,500 pounds to 35,000 pounds.

The improved ratings are a result of designing and engineering the truck as an integrated system. The approach enabled Ford engineers to optimize performance across the full Super Duty lineup.

“Our chassis people work in unison with our powertrain people to develop more than a great truck, it’s a machine engineered for work,” said Marc Bortnick, Part Owner & General Manager of Upper Marlboro Ford.

“We’re the only manufacturer that develops and builds our own powertrains in this class and when you combine that with a chassis that’s purpose-built for best-in-class power and torque, you can feel the result in the way it drives, especially when towing big loads.”

Power Stroke Engine Improvements

The 2015 Super Duty achieves best-in-class towing performance with a second-generation 6.7-liter Power Stroke V8 turbo diesel engine that was further developed to provide more power, torque and efficiency.

“The 6.7-liter Power Stroke was already a stout engine,” said Marc Bortnick of Upper Marlboro Ford. “The improvements we’ve made essentially give Super Duty customers an engine designed for our larger F-650 and F-750 trucks. They may not realize how tough this engine really is.”

Key innovations on the 6.7-liter Power Stroke V8 turbo diesel are its compacted graphite iron engine block and reverse-flow layout. This segment-exclusive design places the exhaust inside the engine’s V-shape, with while the air intake positioned on the outside resulting in a variety of advancements:

  • Shorter airflow from the exhaust system to the new, larger turbocharger sitting between the engine’s cylinder banks improves turbo responsiveness – key to providing torque quickly to truck customers when they need it most
  • Positioning the turbo inside the engine’s valley helps isolate the engine’s hottest temperatures, improving performance and efficiency, while also reducing noise, vibration and harshness to improve driver comfort

Enhancements include a larger turbocharger for faster air displacement resulting in more power. The engine block is made of compacted graphite iron, which is stronger yet lighter than cast iron, is more wear-resistant and has enhanced sealing properties.

New injector tips spray a finer mist of fuel into the cylinders which provides a more complete burn and helps reduce noise, vibration and harshness. Other benefits include lower emissions and less fuel deposit buildup on the intake valves over time.

The engine enhancements give the Power Stroke engine a classleading maximum output of 440 horsepower and 860 lb.-ft. of torque.

Chassis improvements

The F-350 is available with a high-capacity towing package that includes new front springs and a wide track axle, increasing the gross combined weight rating with the 6.7-liter Power Stroke engine from 31,900 pounds to 35,000 pounds.

SuperDuty_Tow_Comp_IG

Upper Marlboro Ford is located at 5701 Crain Highway in Upper Marlboro, MD 20772.  We can also be reached at http://www.uppermarlboroford.com or at 301-627-5600.